Frequently asked questions

Glimpot rewrites your Shopify product pages so AI search tools can understand and recommend them. It writes a new product description, page title and meta description, image alt text, and a set of buyer questions and answers — all in your brand’s voice, based on your actual product data. You review everything before anything goes live.

GEO stands for generative engine optimization. It’s the same idea as SEO, but for AI answer tools instead of the classic list of blue links. When someone asks ChatGPT or Perplexity for “a good beginner snowboard,” those tools read product pages and decide which ones to mention. GEO is the work of making your pages clear and complete enough to get picked.

Traditional SEO is mostly about ranking in a list of search results. AI tools don’t rank — they read pages and summarize an answer, often citing only a handful of sources. That rewards pages that answer real buyer questions directly and state product facts plainly, which is what Glimpot writes for.

The main ones people use to shop: ChatGPT, Perplexity, and Google’s AI Overviews. Glimpot doesn’t have a special relationship with any of them — it improves your pages so that any AI tool reading them has better material to work with.

No. You connect your Shopify store, tell Glimpot a bit about your brand, and pick which products to work on. Everything happens inside Glimpot and your Shopify admin.

Businesses. Glimpot is a commercial tool for people running a store — it isn’t intended for personal use, and you need to be 18 or older to open an account.

Not yet. Glimpot generates product content in English, and its quality scoring is calibrated for English — so the copy it produces for a non-English catalogue would not be usable. Support for other languages is on the roadmap.

Five things: the product description, the page title used by search engines, the meta description, the alt text on your product images, and a set of frequently asked questions about the product. Nothing else on your store is touched.

No. Glimpot writes the new content and holds it for you to review. It only reaches your live store when you click Publish. Nothing is published without you.

Yes. Every field is editable on the review screen before you publish. You can rewrite a sentence, tweak the title, adjust a question — whatever you want — and then publish your edited version.

Yes, and it matters. AI-written copy can get details wrong — a specification it inferred, a claim that isn’t quite right for your product, or wording that doesn’t suit a regulated category. You’re responsible for what goes on your store, so read it before you publish. That’s exactly why the review step exists rather than publishing straight through.

You can regenerate it. Glimpot asks what you’d like changed — a different angle, shorter copy, more focus on benefits, more structure — plus anything you want to type in yourself. It then writes a fresh version that’s deliberately different from the first. A regeneration uses one credit, the same as a new optimization.

When you publish, Glimpot replaces the description, page title, meta description, and image alt text on that product. Your previous content is saved first. Products you don’t publish are left completely alone.

Yes, for 48 hours. Open the product in Glimpot and choose “Restore original content” — it puts back everything Glimpot changed, exactly as it was before. After 48 hours the restore option expires. One thing to know: if you’ve edited that product in Shopify since publishing, restoring will replace those edits too.

There’s no fixed timeline, and anyone promising one is guessing. AI tools re-read pages on their own schedule, so changes take time to show up — usually weeks, not days. Glimpot’s job is to make sure that when they do read your page, it’s in the best possible shape.

No, and be careful with anyone who says otherwise. No tool controls what ChatGPT or Perplexity decide to cite, and we don’t promise any particular ranking, citation, traffic, or sales result. What Glimpot does is remove the reasons your page gets skipped: vague descriptions, missing details, and no answers to the questions buyers actually ask.

You do. The content generated for your account is yours to use, edit, and publish however you like.

No. Glimpot generates your content using a third-party AI provider, and that provider is contractually prohibited from training models on your data. We don’t use your store data, product content, or brand voice to train anything either. Our provider’s published policy is also to delete what’s sent to them within 30 days. Where your data is stored and who else handles it is covered in our Privacy Policy.

One credit optimizes one product. That covers everything Glimpot writes for that product — description, page title, meta description, image alt text, and the Q&A — in a single pass.

Yes. New accounts start with 3 free credits, so you can try Glimpot on a few products before deciding anything. No card needed to sign up.

Yes, but generously, and buying more resets the clock on your whole balance. Credits stay valid for 12 months from your most recent purchase, or 24 months if you bought a Scale pack. Every new purchase extends the expiry date on all the credits you’re holding, not just the new ones. We’ll email you before anything expires.

Right now, credits are added by our team rather than through a checkout. Send a request through the contact form — tell us your store domain and which pack you want — and we’ll get you set up and reply within a couple of business days.

You don’t pay for it. Credits are held when a job starts and only charged when it finishes successfully. If something goes wrong on our side, the credit goes back to your balance.

No. Reviewing, editing, and publishing are all included in the one credit for that product. Only generating new content — a first optimization or a regeneration — uses a credit.

No. Credit purchases are final, and unused credits aren’t refundable or transferable — including if they expire or if you close your account. The one exception is if we ever permanently shut the service down, in which case we’d give notice and sort out recently purchased credits fairly.

It’s a short form where you tell Glimpot how your brand sounds: your brand name, the tone you want, who you’re writing for, words you always or never want used, and what makes your products different. You can also paste in a couple of product descriptions you’re happy with as examples.

Only your brand name is required. The rest is optional, but the more you give Glimpot, the more the copy sounds like you rather than generic product writing.

Yes, any time, in settings. Changes apply to products you optimize afterwards — anything you’ve already published stays as it is until you optimize it again.

Shopify. Support for other platforms is planned but not available yet.

Not yet — it’s one Shopify store per Glimpot account. If you run several stores, you’d need a separate account for each one. Multi-store support is on our list.

Permission to read your products and write updates back to them. Glimpot doesn’t touch orders, customers, payments, or your theme. The exact permissions are shown on Shopify’s installation screen when you connect.

No. We don’t ask Shopify for access to your customer records, and we don’t store anything about the people who buy from you.

No. Glimpot updates the content in your product fields, the same way you would if you edited them in Shopify yourself. It doesn’t install anything into your theme or add scripts to your storefront.

Because there wasn’t much to work with. If a product has only a title and a short description, there are few real details to write about, and Glimpot won’t invent specifications it can’t verify. Adding details in Shopify — dimensions, materials, use cases, either as metafields or in the description — makes a noticeable difference. Glimpot flags products with limited data before you spend a credit on them.

Three different things, and they’re easy to confuse:

In all three cases, content you’ve already published stays on your Shopify store. It’s yours.

No. Uninstalling ends the connection to your store; it doesn’t close your Glimpot account. If you come back in six months, you sign in, reconnect your store, and any credits you still have are waiting for you — subject to the normal expiry dates.

What won’t be waiting is your store data. About 48 hours after you uninstall, Shopify asks us to erase everything describing your store, and we do: your product catalogue, your brand voice settings, any generated content you hadn’t published, and your publishing history. So when you come back you’d set up brand voice again from scratch.

If you’d rather keep your brand voice for later, disconnect your store in Glimpot settings instead of uninstalling — that keeps it.

Because uninstalling isn’t the same as saying you’re done with us. Your credit balance is something you paid for, and we hold it for you rather than making you ask for it back. We also keep the financial record of what you bought, because Canadian tax and accounting law requires us to — that record is about the transaction, not about your store.

In Glimpot, go to Settings → Account and use Delete account. You’ll be asked for your password and to type DELETE to confirm. It’s immediate and can’t be undone: your brand voice, optimization history, publishing records, and any remaining credits are all removed. Glimpot is also removed from your Shopify store.

Content you already published stays on your store — deleting your Glimpot account doesn’t touch it.

Only the financial record of any purchases you made — what you bought, when, and for how much. Canadian tax and accounting law requires businesses to keep those records for several years, so we can’t erase them on request. Everything about your store and your content is gone.

Yes. Email our Privacy Officer at legal@glimpot.com and we’ll handle it. You can also ask what personal information we hold about you, ask us to correct it, or withdraw consent.